Money is what money does.

આ બ્લોગને ગુજરાતીમાં વાંચવા માટે અહીં ક્લિક કરો. Click Here Imagine yourself, Waking up in morning and getting to know you have won a lottery of 10 billion dollars. The amount has already been deposited in your bank account. What would be your reaction and how would you plan to spend it? Wide range of options…

Monkey Minds

We all want to be liked by monkey minds of others which is eventually change its preferences time to time. At last we become miserable. Because society is full of people having monkey minds. The monkey minds has interest and fantasies of its own which has nothing to do with reality. But they are trying…

Liking Bias

The deepest principle in human nature is the craving to be appreciated. –William James According to research, we see people as pleasant if, A. They are outwardly attractive.B. They are similar to us in terms of origin, personality or interests.C. They like us. Let’s try to understand each in simplest manner with examples. A. Wherever we go…

Contrast Bias

Imagine this Scenario, There is three bucket in front of you. First one contains hot water, second one contains cold water and last one contains water having room temperature. You have to dip your right hand into hot water and left hand in cold water for one minute. Then put both water into third bucket…